
Guerlain
Logo design. Typography design.
Using the bottle as his starting point, Pierre created a name to epitomise Paris featuring elongated lettering, heavy downstrokes and fine upstrokes similar to the Didot type, a font synonymous with sophistication and femininity.

Guerlain
Logo design. Typography design.

Guerlain
Logo design. Typography design.
Using the bottle as his starting point, Pierre created a name to epitomise Paris featuring elongated lettering, heavy downstrokes and fine upstrokes similar to the Didot type, a font synonymous with sophistication and femininity.

Guerlain
Logo design. Typography design.

Guerlain
Logo design. Typography design.
Using the bottle as his starting point, Pierre created a name to epitomise Paris featuring elongated lettering, heavy downstrokes and fine upstrokes similar to the Didot type, a font synonymous with sophistication and femininity.

Guerlain
Logo design. Typography design.