The Roman capital, a model of humanism and balance, was chosen as the base for this logo.

The wonderful harmony elicited by its proportions gives the type special elegance. The design is more organic than rigid, creating a feeling of fluidity.

The Orlane logo remains unchanged to this day and continues to adorn the firm's headquarters on the Champs-Elysées.

Commissioned by Agence Desgrippes.

The logo, unchanged since 1989, adorns the front of the company's historic headquarters.